Brands are expanding their business in the Saudi Arabian market due to all the developments with the introduction of Saudi Vision 2030. Vitra is a leading manufacturer of high-quality sanitaryware and bathroom accessories and is the only brand in the global markets offering every component of the bathroom. They are attending the RED Summit – Saudi Arabia | Europe Edition in Barcelona, Spain on the 29th – 30th June 2022. Here’s what VitrA has to offer to the Saudi Arabian Market:
What unique solutions can VitrA offer to the Saudi Arabian Market?
VitrA is the only brand in global markets offering every component of the bathroom. VitrA creates inspiring bathrooms in a wide range of choices, complete to the smallest detail.
VitrA’s range of products adheres to the standards of the Saudi Arabian Market whether it is eco-friendly, water saving faucets, showers, concealed cisterns with lower flow per flush, or ceramic sanitaryware manufactured with sustainability in mind. All without compromising the quality & the performance of our products.
Has VitrA designed any specific product range for the new normal?
The new normal has increased the demand for touchless, hygienic products in the washroom more than ever.
To stay ahead of the game and maximize people’s safety, VitrA offers a big range of touchless/sensor products: faucets in different PVD finishes, Intelligent Toilet Seats, Smart Toilets, anti-bacterial ceramic sanitary ware are some of the products that we offer to align with the new normal with a commitment towards sustainability too.
Why is VitrA focusing on Saudi Arabian Market?
The Kingdom of Saudi Arabia is now the region’s leading construction market in line with the country’s 2030 vision & beyond. With a growing investors interest in the Kingdom, and the openness of the leisure and hospitality market as well as the residential developments; KSA is undoubtedly a key market for VitrA.
What products will you be featuring at the RED Summit in Spain?
As mentioned VitrA is a complete bathroom solution provider. Our focus on that feature should always be included in our conversations as this is an instrumental benefit for all type of projects.
At the RED summit, our focus will be mainly about VitrA’s ROOT collection: a perfect full solution for the Mid Segment projects; our high standards Concealed Cisterns that provide added value for behind the wall installations & our latest collaboration with British Designer: LIQUID collection for the lifestyle & luxury sectors as well as the design savvy audience attending the summit.
Do you have any upcoming product launches in pipeline?
After the remarkable success in London, Paris, Milan & Istanbul; we are launching LIQUİD by Tom Dixon in the UAE during Dubai Design Week in November 2022.
Key reasons to attend GBB’s RED summits?
Our main aim is to gather with the industry’s leading: owners, operators & international designers & GBB is offering us a platform to do just that in a dynamic, informative and inspiring programme.
If you wish to join him at the RED Summit – Saudi Arabia; Register here.